A West Coast gal through and through. Raised in Portland, the birthplace of curbside recycling, way before Portlandia became its own adjective for awkward, cool. After college in Seattle, Kimberly built her PR career in
San Francisco. After a decade of working in PR for both large and small brands, in-house and agency side, Kimberly launched her lifestyle public relations firm in 2008 when she moved to Austin, Texas.
Serving the markets for premium specialty brands in the areas of food, fashion, beauty + home, Kimberly Strenk PR is not your typical agency. The company specializes in “brand building public relations” for companies that don’t necessarily have the big marketing budgets. How to win in this competitive landscape without traditional marketing and advertising?
They represent companies whose products and services are unique, that meet a genuine market need, and have leadership that is relentlessly focused on the customer. When these factors are in place, brand building PR wins the day.
Kimberly Strenk has built her namesake firm’s reputation for launching and growing truly unique, authentic consumer brands such as Tints of Nature a professional, salon quality organic and natural hair brand for at-home use, bambeco, an eco home and decor company, Bella Pictures, national wedding and video photography, Beanitos, the first all natural bean based chip, and Key Ingredient, the first digital cookbook for every day chefs.
Prior to her move, Kimberly was the director of public relations for emerging brands at Williams Sonoma, Inc. Kimberly was responsible for the successful multi-channel launch of the Williams Sonoma Home brand, the re-launch of an older category, holdeverything into a lifestyle brand, and the continued growth of young brand, west elm. Kimberly came to Williams Sonoma after tenure with several lifestyle brands, including one of retail’s most beloved and iconic consumer brands, Nordstrom, Inc.
When she is not working, Kimberly is busy keeping up with her 3 school age daughters, spending time with her awesome husband and friends, and enjoying the music and food scene that is uniquely Austin.